After looking around the web I think this website is a great example of the Axioms of wed design. The home page is easy to navigate, and user friendly. The fall colors of the background image is a good example of continuity. while scrolling the page the image remains stationary. The home page is nice; however, i like the look of the TOP 20 tab. Once you click the TOP 20 near the top of the page you have 20 of the top cool things in a Strong Grid, the lines that separate the images are thin and equal throughout. In the lower right of the page you can get more information on the image and who's video/photo it is. Also when in the home page the inner-lower left is the where you click next to retrieve the next group of images. As far as intuitiveness you want to mouse over the images (its your instinctive self) and the pictures on the top 20 page move up to tell you more information about that particular cool think. Being affordable might not apply here. Greatest contrast might happen when switching from your idea of cool things that are happening. Like i mentioned before, this page is easy to navigate and could potentially consume many hours of you day.